✅ 6. Course Modules (Complete Breakdown):

Module 1: Introduction to Digital Marketing

• What is digital marketing?

• Types: SEO, SMM, PPC, Email, Content

• Career & Freelancing scope

Module 2: Content Writing & Copywriting

• Writing blogs, website content

• Sales copy, ad copy

• Using ChatGPT & Grammarly

Module 3: Search Engine Optimization (SEO)

• On-page SEO (keywords, meta tags, etc.)

• Off-page SEO (link building)

• Technical SEO basics

• Tools: Ubersuggest, Google Search Console

Module 4: Social Media Marketing (SMM)

• Facebook, Instagram, LinkedIn, YouTube marketing

• Creating engaging posts

• Page and group management

Module 5: Paid Advertising (PPC)

• Facebook & Instagram Ads

• Google Ads: Search, Display & YouTube

• Ad budgeting and optimization

Module 6: Graphic Design for Marketing

• Canva for social media

• Designing banners, thumbnails, ads

Module 7: Email Marketing

• Tools: Mailchimp / Sendinblue

• Building email lists

• Campaign creation and automation

Module 8: Google Tools

• Google Analytics

• Google Search Console

• Google Tag Manager

Module 9: Freelancing Platforms

• Fiverr: Account setup, gig creation

• Upwork: Profile, proposal writing

• Client communication

Module 10: Portfolio & Final Project

• Build your personal digital marketing portfolio

• Case studies & project presentations

• Certificate & Freelance career guidance

  Fee Policy 

  Student Fee Refund Policy

  At [Your Institution Name], we strive to maintain transparency and ensure a smooth process for both students and their families. Please review our fee refund policy below, which applies to all students upon admission.

  Refund Conditions

  1. Non-Refundable Fees:

     • Fees paid for admission, tuition, and any other charges are non-refundable under normal circumstances.

     • This policy applies to all fees, including but not limited to course fees, registration fees, and exam fees.

  2. Refund Eligibility:

     • Refunds will only be considered if a student withdraws from the course within one week of admission.

     • 30% of the paid fees will be refunded if the student withdraws within one week of admission.

     • After one week from the admission date, no refund will be provided under any circumstances.

  3. Refund Process:

     • Requests for a refund must be submitted in writing within one week of admission.

     • The refund will be processed within 15 business days after the request is approved, and the refund amount will be transferred to the account details provided by the student.

  4. No Refunds After One Week:

     • No refunds will be issued after the one-week period from the date of admission, regardless of the reason for withdrawal.

     • This policy is strictly enforced to ensure smooth operation and fairness to all students.

  Conclusion

  By completing the admission process, student agree to the terms of this refund policy. For further inquiries or assistance, please contact the office